100 SEO Tips
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Internet Marketing Secrets
This is a straightforward no-nonsense guide to making big money the easy way through internet marketing !
Here are just some of the things you’ll learn:
– How internet marketing works
– How to choose a product to sell as an affiliate that will give you 60% commission and even include the marketing materials for you
– How to cheaply acquire or create products that you own and can price however you like
– How to set up a PPC campaign that guarantees profit for each click
– How to create a landing page that looks professional, in minutes
– How to write sales copy that is highly persuasive and pushes all the right buttons
– How to use social media to expand your audience and accelerate your growth
– How to connect with the top influencers and land links that other people dream of
– What the secret to good SEO is and what the perfect length for a blog post is
– How to combine everything you learn into a simple, straight forward business plan
Basic SEO Explained
Introduction
In this book, we will look at what Search Engine Optimization (SEO) is, and the ways in which it can be used. Through this book, we will provide you with the basics on using Search Engine Optimization in order to improve traffic flow to your site.
By many people, SEO is considered to be a part of search engine marketing. It is often used when people are describing a process for improving the amount of traffic that goes to a website from various different search engines. Many site owners will engage in using SEO in an attempt to obtain qualified visitors to their
site. The quality of these visitors will often be measured by what specific keywords they are using in order to reach the desired result they want, such as making a purchase, or it could just viewing or downloading a particular page on that site. It may be that the visitor just requests some further information, or they sign up to a newsletter.
Search Engine Optimization is a marketing strategy which can often generate a good return for the site. But what must be remembered is that search engines are not actually paid for the traffic they send to a site from a natural (organic) search. Plus, they will regularly change the algorithms that they use for these searches to be carried in an effort to improve the results for people using their search engine. In fact, there is no guarantee that using this system is successful in either the long or short term for any website. Because of this, SEO is often compared to traditional forms of PR (Public Relations), while PPC (Pay per Click) advertising is more closely associated with traditional forms of advertising.
However, even if you do find you have increased traffic to your site because of SEO, if your site is unprepared for this increased traffic, it may in fact be detrimental to your site, as visitors will go away feeling dissatisfied and will not return.
But though SEO can be considered as a marketing tactic which is a law unto itself, it is often considered to part of the bigger picture by many industry experts.
Meta Tags for Local SEO: Your Website Title Tag is Crucial!
95% of people use the internet now to find a business. If people cannot see your site, then you are not going to be making any sales. One of the cheapest forms of traffic is search engine optimization (SEO). This is the process of optimizing your website to rank for specific keywords within one of the search engines such as Google. One of the first things you need to understand when you start learning SEO is the role of meta tags.
Meta tags are simply lines of html code that are put into a web page to communicate certain things to the search engines. These control things such as how you want your website to display in the search engines as well as what keywords that you believe you should be ranking for.
The first, and least important, meta tag to discuss are the keywords meta tags. These were originally meant to aid search engine indexing by telling web browsers what keywords that you think your page should best be seen under. However, the problem is that many web masters started to stuff these with all sorts of keywords they wanted to rank for. If everyone wants to rank for “make money online” everyone will have it in the keyword meta tag which does not do search engines much good. As a result, these are not very useful anymore and are likely ignored entirely, with the exception of sites such as press releases.
The Meta Title Tag tells the search engine how you want your web page to be seen in the search results. This is arguably the most important tag for SEO. You want the main keyword you are trying to rank for to always appear somewhere in your meta title tag. Additionally, given it is the most prominent thing that comes up when someone searches, you want it to catch people’s eyes and induce them to click on it.
The last important meta tag is the Description Meta Tag. This is what appears directly under the title tag in the search results, which is a more elaborate summary of what your site is about. It only appears if words in the description are typed in the search, so you want to again make sure any key words you are targeting appear in the description. You also want it to be compelling copy to make people want to click it.
Setting meta tags these days is pretty easy if you are using WordPress. You can use a SEO plugin such as All In One SEO or Yoast SEO to set these individually for each page before you publish it. The most important is to set meta tags for the home page, which can usually be done in the plugin settings section.
Having the proper meta tags setup is a prerequisite for strong rankings. By understanding meta tags you have taken your first step towards SEO domination, meaning that Google will list your website higher than others.
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Twitter Marketing Made Easy
In this ebook, you’ll learn all the ins and outs of using Twitter and using it as an essential marketing resource for your Internet business. If you haven’t heard the buzz about Twitter yet or are still wondering what the real purpose of twitter is all about, let me try to explain.
Twitter in a nutshell is a simple social networking website that lets you share with your friends know what you’re doing – right now! Hence the old catch phrase on the Twitter sign-up page –“What are you doing?” Think of Facebook, instant messaging and sms all rolled into one simple package, and you’ve got Twitter.
Twitter works around a time line which is displayed on a single page that’s updated every second of every minute of every hour….you get my point. It’s a constantly updated stream of news from people all around the world. As a member, you can add your own little message to the time line up to 140 characters long to it known as a “tweet”.
But that doesn’t mean you’re going to be able to see every Twitter user’s Tweets. You can choose who you want to “Follow” and others can choose to Follow you. And it’s these followers who you can converse (tweet) with.
You might be thinking “wow, big deal” but there is massive potential in this mini social networking site to meet other like-minded people, share info and web site links. And those factors mixed with the ability to grow your followers make it a perfect platform for business.
You can also use Twitter to….
* Send direct messages to users instead of broadcasting to everyone,
* Mobile options to send and receive tweets via SMS and email from your cellphone,
* Search options allowing you to find Twitter users posting about a certain topic,
* An API that allows 3rd party developers to develop some great applications.
It’s taking the world by storm and there is a great potential for business owners, online and off, so if you’re not a member yet, sign up for a free Twitter account now.
The Power of Reviews for SEO: MORE Reviews & Testimonials to Get MORE Clients!
Reviews and testimonials are statements that a customer or client has made about you or your business. They have similarities and differences.
Testimonials are positive statements the client has given you and you have posted on your website or other marketing materials.
Reviews may be positive, neutral or negative and are written by someone about you, your services or your business. Typically, reviews are posted on directories or review sites. A review may be written by anyone, even someone who hasn’t worked with you. A person might even post a review about how you handled a phone call.
What’s important is to think about two things:
a) The search engines who read it
b) The people who read it
Obviously, you first care about your visitors, after all, it’s them that will make the decision to purchase. But you also need to know reviews are tracked by the search engines.
Content Is Queen, Google Is King
Content is Queen, Google is King, and the King Loves the Queen: Easy and Essential Content Strategy
WHAT IS CONTENT MARKETING?
‘Content’ is the marketing and educational words that businesses write and post for public viewing. More recently, content also includes images and videos, especially their file names. Content may be blog posts, videos, articles, or website pages.
CORPORATIONS SEE CONTENT AS IMPORTANT; SO SHOULD YOU
If you notice, large corporations are beginning to write more and more information on their websites and social media marketing. In fact, 30% of large corporations’ marketing is now content marketing.
Corporations provide content because not only do readers like the information, but Google rewards websites that have a lot of quality, unique content. Among other criteria, Google ranks websites higher if they add new content on an ongoing basis.
How can a small business do the same as the large corporations? This ebook explains how to do what’s essential, both easily and effectively.
SEO Spy
Who else wants to literally command traffic to their websites?
Become An Army General Of SEO And Literally Order Traffic Searches To Flood Your Online Business With Ease!
Explode Your Page Rank Fast With The Marketing Secrets Of The Top SEO Experts And Rake In A Lion’s Share Of The Profits You’ve Missed Out On!
As we all know, having a high page ranking (and hence, visibility on search engines) depends on how effectively you optimize your websites for SEO – Search Engine Optimization.
We know that it is important, and that thousands of dollars are left on the table because businesses are unable to reach their audiences by being hidden behind the clutter of their competitors.
Now, hiring consultants are not cheap nor is paying syndicates to magically get your website on top of Google. So what’s a small business owner supposed to do?
Small Business Selling with Integrity
Selling actually has different meanings for different people. A salesperson who loves his or her job may love the term selling. It might feel exciting and wonderful. Another person may feel that it is the worst activity in the world. Why is there such a wide range of feelings? Let’s look at that.
You are probably a small business person if you are reading this book. While the examples used here are for hypnotherapists, you can use it for any holistic practitioner work. Much of it will even work for most small businesses.
The Law Of Attraction And Your Wealth
With the release of The Secret followed by the outstanding response it has garnered, a lot of people are speaking about the Law of Attraction. The problem is that not half of these people know what they are talking about.
The Law of Attraction is not an enchantment or a potion that will wish all your problems away. There are things that need to be done if you want to experience its richness in your life.
This eBook specifically deals with the implementation of the Law of Attraction in gathering money, but really it is about all its various applications that can help in improving your life.
Sit back, free up your mind from all its clutter, and have a good read.
Blog Marketing
What is a blog?
A typical blog serves as an online journal or diary where an individual lets the world know how they think and feel about certain things. If you are a member of facebook.com, myspace.com, or any other social networking site, there’s a good chance you have been writing in a blog and didn’t even know it.
What is blog marketing?
Blog marketing is the use of a blog or blogs to produce traffic for the purpose of monetizing that traffic. Using a blog to market a product or merely as a means of producing online income is cheaper than using a website, a lot cheaper. This is mainly because of the availability of free blog services that are in many ways just as good as having a website you spent a boatload of money on. Because blog marketing has few barriers to entry, it is an excellent way for a beginner to get their feet wet in the Internet Marketing business.
Thanks to both the human and Search Engine demand for quality content, it’s entirely possible to make serious money from creating, promoting, and maintaining blogs. As I hope to show you in this book, turning a blog into a cash machine is relatively inexpensive and can be done by anyone who understands the basics of marketing and the Internet.
7 Days To Profitable Blogging
A blog is sometimes called web log or weblog. At first, they were used as a personal place, for collecting links, sharing commentary – but now; they are a valid and VALUED form of communication for business people of all types. From the basics of blogging, to the intermediate areas – such as social bookmarking, and article marketing, to the advanced techniques using auto responders and more, there’s something for every affiliate marketer to put into motion.
The great thing about blogs is that people read them for fun and for information – in fact, blogging is one of the few areas of the internet that covers business, pleasure, networking and play.
They do for your company what face to face marketing could only do in the past – they provide you with a real, interesting connection to your readers – personalized contact, and information about your company that will allow them to empathize, and discuss your most important points, and anything that ties in with hot button topics and your business.
Blogs give your readers and consumers a chance, not only to read and connect with you, but a chance to comment and discuss with you, and your team, the information that you’re sharing – allowing them to further relate to your message. And a consumer that relates to you is a customer in waiting!
Our guide covers the very basics of blogging – it skims into areas that you’ll possibly never have heard of – and cover them so that you can employ them in seven days – or less.