What Evergreen Marketing Is And Why Smart Business Owners Use It

Have you ever heard of evergreen marketing? The dictionary defines the word evergreen as, “retaining freshness or interest; perennial”. When you format your marketing content using evergreen marketing concepts, you produce reliable, dependable, trusted content that typically interests your target market … Read More

Committed to Being a Kind, Genuine, Remarkable Business?

Why is your favorite restaurant the place you love to be?  Is it the décor?  Is it the people?  Is it because it’s different from all the other restaurants you frequent?  Can you put your finger on it?  Most people … Read More

How To Encourage Niche Clients to Follow Their Heart

In your business, do you follow your heart?  If you do, your example actually encourages your niche clients to follow their heart, also.   Living your passion is teaching that it is okay for others to live that way, too.  We … Read More

Problem Solve using your Business Solution

Think of a time when, while cooking, you needed to use a measuring cup.  To successfully cook, broil, grill, bake, etc., a scrumptious goodie, you HAD to have a measuring cup.  Now suppose that you sell cooking utensils and equipment.  … Read More

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